What is the best selling fabric at the moment from Colefax & Fowler? Surprisingly, it wasn’t one of their intricate patterns or rich velvets. There were many wide eyes in the room when Tony held up a plain flat woven fabric. Natural themes are highly in demand at the moment. Earthy colours and natural textured fabrics are proving very popular. Neutral tones and textures create a calming scheme, with subtle use of pattern and colour lifting the mood and awakening the senses.